The image still features on the Lindahls website despite the legal action
The man only found out his moustachioed face featured
on the containers of Turkisk Yoghurt made by Lindahls when a friend living in Stockholm told him.
Athanasios Varzanakos told his Swedish Radio friend
"was annoyed and asked how it was possible"
when informed. The dairy said it bought the
photograph in good faith from an image library.
Chief executive Anders Lindahl said it had come
as a shock when the Greek man lodged
a 40-page legal complaint saying that the company
had used a misleading image because he had no
links with Turkey.
"We bought it from a photo agency so we assumed
that everything was in order,"
Mr Lindahl told the AFP news agency.
The image remains on the Lindahls website
despite the legal action.
Relations between Greece and Turkey have
long been strained and at times have turned
into outright hostility.